Privacy Policy


Effective Date:
08/05/2025

Anglian UFH Ltd (“we”, “our”, or “us”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018 when you visit our website, www.anglian-ufh.co.uk.


1. Information We Collect

We may collect the following types of personal data when you visit or interact with our website:

  • Personal Identifiable Information (PII): such as your name, email address, telephone number, and address (when submitted via contact forms).
  • Technical Information: including IP address, browser type, device type, pages visited, and time and date of your visit.
  • Cookies: we use cookies and similar technologies to enhance the user experience and analyse website traffic. You can manage cookie preferences in your browser settings and via the cookie consent banner.

2. How We Use Your Information

Your personal data may be used to:

  • Respond to your enquiries or service requests.
  • Provide and manage our underfloor heating services.
  • Improve our website, services, and customer experience.
  • Send you marketing communications (only where consent has been given).
  • Comply with our legal and regulatory obligations.

3. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Your consent (where required).
  • Performance of a contract with you.
  • Compliance with a legal obligation.
  • Our legitimate interests (e.g. improving our services, fraud prevention).

4. Sharing Your Information

We do not sell your personal information. We may share your data with trusted third parties only when necessary, such as:

  • Service providers (e.g. website hosting, IT support, analytics).
  • Regulatory authorities, if legally required.
  • To protect our legal rights or prevent fraud.

5. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.


6. Your Rights

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request deletion of your data (in certain circumstances).
  • Object to or restrict how we use your data.
  • Withdraw your consent at any time (where processing is based on consent).
  • Lodge a complaint with the Information Commissioner’s Office (ICO).

To exercise any of these rights, please contact us using the details below.


7. Security

We take appropriate technical and organisational measures to protect your personal data from unauthorised access, alteration, disclosure or destruction.


8. Cookies and Tracking

We use cookies to personalise content, analyse traffic, and enhance user experience. You can opt out or manage preferences through your browser or our cookie banner.

Cookie policy


9. External Links

Our website may contain links to other websites. We are not responsible for the privacy practices or content of those websites.


10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated effective date.


11. Contact Us

If you have any questions about this policy or how we handle your data, please contact:

Anglian UFH Ltd

7 Forbes Business Centre,

Bury St Edmunds,

Bury Saint Edmunds

IP32 7AR


Email: [email protected]


Telephone: 01449 512004

You can also contact the Information Commissioner’s Office (ICO) via www.ico.org.uk if you are unhappy with how we have handled your data.